Photo and video content creation across multiple trips and events — from international group travel on the Greek islands and the Turkish coast, to community pop-ups in New York City, where the brand was born.
Surf Yoga Beer was born in New York — and the city is still where its community runs deepest. The pop-ups land fast and exclusive, the way New York likes them.
Pedal House was one of those: a daytime spin session that rolled into a night of drinks and a DJ. We were there to capture the energy of the room.
Meet at Union Square. Pile into minibuses. Drive out to the Rockaways with a community in tow. Rent every surfboard in sight.
A beach workout, a day in the water, and the kind of summer that only happens when the weather, the people, and the timing all land at once. An annual ritual — we were there to keep it.
